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Monday, 17 December 2012

8 days till christmas

whilst writing cards and wrapping presents yesterday i alternated between listening to music and having the tv on, actually mainly it was both together. listening to music while the tv provided a visual backdrop. each year there is a fight over the christmas advertising. we all know the john lewis and marks and spencer adverts. the cute story line, the music, the tearjerker or surprise ending, the sexily voiced voice over. there have been many copycats this year (iceland or matalan anyone?). but what has caught my attention has been the asda and sainsburys adverts. both have taken a different tack. one came in for criticism for suggesting that mum did everything (in a very 1950s way) as it focused on the one day and the hard work behind it. the other has highlighted christmas days; what happens in the run up to christmas day. i've enjoyed watching them as they have changed each week. 

which ones have been your favourites this year?


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